We began selling color-changing apparel in 1997 in a small garage located in Southern California. After achieving some minor success, we moved to a small store in Los Angeles.
Inspired by tourism, we decided to specialize in blank t-shirts and were one of the first apparel operations to specialize in irregular t-shirts sales. As product demand grew we opened additional stores and a large warehouse in the heart of the Los Angeles Garment District.
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